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Olimpiyskiy Restaurant&Grill

Advertising

It is the largest sports restaurant in Ukraine, which comfortably combines both a delicious dinner and watching the most important sports events in the world.

 

Task

Olimpiyskiy restaurant is located in the Olympic Stadium and has recently opened. The facade is visible quite well, but "behind the fence" building loses most of walking customers and in the same time is invisible to cars passing by the restaurant. It is necessary to familiarize potential local customers with the restaurant.

 

Decision

We decided to unite the sports image of the stadium with gastronomic expectations in people's heads. Based on our creatives aimed to accomplish the task, we developed a content strategy and built an advertising campaign.

Tools

  • Creative

  • Outdoor advertising

  • Google Display Network

  • Targeted advertising

  • Social media

  • Mass media advertising

Results

To the end of the second month the restaurant maximized the table turnover at lunch hours. Local customers' awareness about the restaurant had significantly increased.

Full restaurant at lunch time in 60 days

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